Case Study: Fossil Food Catering

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Fossil Food Catering

www.fossilfoodcatering.co.uk

Solutions: SEO // PPC // Website Design // CRO

Project Brief

Fossil Food Catering approached us with a clear vision: to revitalise their website, take over hosting, and harness digital marketing to expand their catering business in the South West. Additionally, they aimed to integrate 'Fossil on the Road,' a side project for selling gourmet food at pop-up events, which required a bespoke pre-ordering system.

Background

Based on the Devon, Dorset and Somerset border, Fossil Food Catering is a wedding catering company devised by couple - Steve and Kirsty. Situated just a stone's throw away from Lyme Regis, they strive to source the highest quality and freshest ingredients available - even hand-rearing their own pigs! They've built an incredibly strong reputation across the South West as one of the best wedding caterers in the business.

"Sonder designed our website beautifully which we always get complimented on. Highly skilled team and a pleasure to work with!"

Kirsty Roberts, Fossil Food Catering

About the Project

Our journey with Fossil Food Catering began with a thorough audit of their existing website. We identified key traffic-driving pages and elements the client wished to retain, then crafted a modern, visually appealing website that perfectly encapsulates the culinary excellence they offer.

Following the website's launch, we implemented a comprehensive search strategy, tailored page by page, grounded in extensive keyword research. This approach was designed to capture both broad audience interest and specific searches for wedding caterers.

The website has become a consistent lead generator, performing exceptionally well. We further streamlined their sales process by developing custom follow-up forms, enhancing their operational efficiency.

Our latest venture involved creating an online ordering system for 'Fossil on the Road,' enabling seamless transactions for their gourmet takeaway service. Working with Steve and Kirsty has been immensely rewarding, and it's been a privilege to contribute to the growth and success of Fossil Food Catering.

Achieving results for Fossil Food Catering

Bespoke online ordering system

Beautiful website design

Organic search up 200% YoY

Bespoke form creation for after sale support

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Sonder Digital have designed and continue to host our website. They have understood very well our needs and managed to balance what would otherwise have been a pretty complex user journey. It is streamlined, concise and on brand. Their customer service is fantastic, you will always find a team member on hand to assist. We have worked with Sonder Digital now for over a year and have had consistently good service. Would highly recommend!

CitySpace London

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Mud Mountain Terracotta Pots

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Sitting Spiritually of Lyme Regis