Search Engine Marketing and Pay Per Click (PPC) Advertising

Search Engine Marketing (often known as SEM) can be a highly effective tool for increasing revenue and driving brand awareness. Used as a method of accelerating sales and pushing traffic to your website, too often we see money being thrown at Pay Per Click campaigns without any real plan or end results.

Platforms such as Google AdWords, Google’s paid advertising platform, are commonly used to reach the top of Google and meet customers when they’re searching for your products and services. Using advanced targeting techniques, Open Door Internet can help you show for specified keywords and searches all within a designated budget. Our team are experienced search engine marketers, and have Pay Per Click advertising down to something of an art. We're also a Google AdWords certified website agency, meaning you can be safe in the knowledge that we're recognised by Google as having the right knowledge and know-how to manage your PPC account.

We’ll work alongside you from the outset, working to maximise your return on investment and making the most of your budget. We’ll constantly test, evaluate and tweak your campaigns to make sure your money is working as hard as it can and driving revenue for your business. 

What is PPC?

Pay-per-click advertising is where you pay a certain amount when a user clicks through to your website from an advertisement. It's a fast way of getting your business in front of customers with highly targeted keywords. The most common use of PPC advertising is through Google's own platform - Google AdWords. 

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